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Visual identity for the 19th national competition
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The visual identity of the 19th national competition “Days of Clothing, Footwear and Leather Goods”, held in Zadar, was inspired by the competition's theme – the “Zalistavac”, a decorative element of the traditional women's folk costume of northern Dalmatia.
The traditional motif is interpreted through a vivid colour palette and playful geometric shapes. The visual identity is further enriched with the ground-floor plan of the Church of St. Donatus, one of Zadar's most recognisable symbols, linking the visuals to the host city.
